Education

Relax. You don’t have to be a genius to choose great jewelry. Take a few minutes to learn the basics, and leave the rest up to us. We’ve been doing this forever, and we can talk your ear off about this stuff.

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Rings

Choosing the perfect ring is part magic, and part knowledge. We can help with both. Come see what to look for, learn how to evaluate your choices, and wait for the magic to kick in. (Course, if you really loved her, you’d just ask for the most expensive ring in the store.)

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Diamonds

Confused about what to look for in a diamond? Worried about making a bad choice? Come on in and get the scoop on the 4 Cs. (Hint: nothing in our store is a bad choice.)

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Watches

When you want to buy something spectacular, drop in and look at our exceptional selection of fine watches. As an official dealer of Breitling, Tag Heuer, Seiko, Citizen, and many more brands, we can equip you with the most distinctive watches.

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Custom Design

When we say “one of a kind,” we’re not blowing smoke. We’ve got a world-class goldsmith on site, and he can make anything you can dream up. Use our custom design process to create jewelry that you literally will never see on anyone else. Ever.

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Thank you so much for helping Roger and I! You always made us feel so special and welcome in the store! We love you!

Roger & Lisa

Tip from Wil and Trevor: Cut is the most important of the four C’s. The cut of the stone directly relates to the sparkle and beauty of the stone. Goldsmith Co. highly recommends purchasing in the GIA Excellent to Very Good range on cut. This level of perfection in cut renders the most brilliance in your diamond. When she looks down at her finger, the sparkle (cut quality) will be the thing that will continue to dazzle her year after year. (Just like you.)